BANK BOYCOTT CAMPAIGN NOT A HIT BUT....

The campaign for boycott of banks in Nigeria by customers today March  1 in protest against bank charges did not score a hit but it was worth the try.
According to Henates quick monitoring of patronage as the day unfolded, most banks were patronised but mainly by customers who knew nothing of the campaign or who could not afford to stay away for one reason or the other.
Interestingly however there were also some customers that were not in line with the campaign and would have readily gone to transaction business if they had any billed for the day.
Two simple questions were sent to dozens across Lagos through sms and whatsapp.
Only twelve had responded by the time of writing this. In all five were not only aware of the campaign but stayed away. Even one respondent said he was busy spreading the word.
Seven of the twelve however were either not aware or had to go the bank for transaction that could not hold till March 2.
The managing director of a company with turnover in billions of Naira put it this way in his response:
"We cannot afford to stay away. Unfortunately, the banks control us all"
A lady who had to pay in much needed funds for a relation could also not stay away but observed that for once her bank was not crowded. There were customers but not as usual.
A training consultant executing a brief in Abuja was shocked by the question. Boycott his bank today? "Nooo" he said "What for? I have urgent transaction to make"
A lawyer stepping out of court said " Am not aware of the bank palava and am not staying away from my bank. Cheers"
A top Nigerian journalist simply said he did know of the campaign and an ex-banker just said no.
However, a printing CEO said " yes Henry I know of the campaign and I am helping to promote it amongst my contacts"
A retired newspaper marketing executive and an all round training and mass communication practitioner said yes, they are aware and support the campaign.
" Infact" added the mass communication practitioner " my wife asked for a refund of an expense she incurred on our car. I said without hesitation, that's tomorrow. Why she asked. Today is No banking day. I said."
"I didn't plan to go to the bank today" responded an NGO executive but " I am in solidarity with the advocates of the campaign"
No doubt the point had been made; many bank customers are not happy with the turn of charges in the industry in recent months. Most may not have option but that does not mean they are all smiles.

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